Reach Customers Near You!
Local SEO is the best way to get your website ranked and reach more customers near you!
Get Started Today! Call Webit365 @ (386) 463-4818 or click here
What is Local SEO?
Local SEO is the process of optimizing your website, so that it ranks highly for Google’s local searches. With webit365 Local SEO packages, we have developed a technique that optimizes your website for this specific search by entering you into the best directory sources.
Who Is Local SEO For?
Webit365’s Local SEO packages are for any businesses that are looking to reach more customers near them. By adding local citation sources, you significantly increase your chances of ranking in Google’s top 3, and showing up on the map. If your business has a physical address, you’re good to go!
Online directories and citations
According to Google, roughly four out of five consumers use search engines to conduct local searches. Yet many small businesses have not claimed even a single a local business listing online, which is a huge missed opportunity.
It’s important that you get your business listed correctly and consistently on top online business directories, like Yelp, Merchant Circle, Citysearch and others. You will also want to seek out respectable local directories to get your business listed on. Check with your local newspaper’s website and your Chamber of Commerce to see if they have a local business directory you can get listed on. You can also do a search for keywords like “[your city] directory” to find other local citation sites or directories.
It’s also important to get your business’s name, address and phone number (NAP) on the major citation data aggregators like Infogroup, Neustar (aka Localeze), Acxiom and Factual. Always make sure that your company’s NAP is consistent on as many of these directories and citation sites as possible. Discrepancies like misspellings, abbreviations, lack of suite number and wrong phone number can create havoc when Google can’t determine which information about your business is correct. If Google’s not sure, they may display incorrect information — or not show your business at all in search results.
Use local structured data markup
Structured data markup — often referred to as “schema markup” or “schema.org markup” — can be added to your website’s code to provide search engines with more information about your business, like the products you sell, reviews you’ve collected, services you offer and so on.
Only 31.3 percent of websites are using this markup — and most are only using the basics. You can make your local business stand out (and possibly rank higher than your competitors) if you add structured data markup to your site where appropriate.
Google wants you to use structured data markup because it helps their spiders better determine what your site content is about. Google even offers a Structured Data Testing Tool so you can check to see if your markup is properly implemented.
Get Started Today! Call Webit365 @ (386) 463-4818 or click here
This is just of the tip of the iceberg when it comes to local SEO. Implementing the local search tactics will give you a head start on your competition. Get started today! Call Webit365 at 315-836-4946 or click here
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